Another week, another political ad.
This time, it's the New Democrats' turn.
Interestingly, they didn't choose to rail against the Conservatives for the Senate scandals or losing track of $3.1 billion or for muzzling of scientists or backbenchers.
[ Related: Liberals launch new campaign to counter Tory attack ads ]
Like the Liberals, they decided to go positive.
The ad — currently on YouTube — is a condensed version of a video shown at the NDP convention in April.
Clearly, the NDP is trying to soften Thomas Mulcair's persona: it's trying to show him as an experienced politician and a family man. The party's trying to nix the Tory narrative which dubs him as Angry Tom.
[ Related: Thomas Mulcair's so so first year as NDP leader ]
"People got to know Jack [Layton] over 10 years. We don’t have as much time to introduce Tom to Canada before the next election — and the stakes are too high this time for us," Nathan Rotman, the party's national director, told the Huffington Post last month.
"We have
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