Welcome to Morning Brew, our daily roundup of early-bird news:

• Right after he accepted a Governor General's Award for the Performing Arts for lifetime achievement, and left a video performance of "O Canada" behind, William Shatner learned that his CBS sitcom "$#*! My Dad Says" wouldn't be filming a second season. (Los Angeles Times)

• Sears Canada has appointed a new chief administrative officer, Tom Fitzgerald, whose experiences at U.S. companies like Lucky Brand Jeans, Burlington Coat Factory and Bath & Body Works have been banked on to help the department store seem more fashionable. (CNW)

• Canadian executives feel they suffer from information overload, although half of them believe that the data generated and stored inside their corporate networks remain underutilized, according to a poll commissioned by software company SAS. (Financial Post)

In the May-June edition of National Geographic Traveler, the magazine reveals its picks for the 'Top 50 Tours of a Lifetime.' Two Canadian destinations are included on the list, and they couldn't be greater opposites.

'Inuit Odyssey' begins in Montreal and flies tourists north in Quebec to Nunavik. The tour group will view muskox on Diana Island, then travel to Kangiqsujuaq to pick mussels, go dog-sledding and learn more about traditional throat singing.

ENF Canada, the group that runs the tour in collaboration with two Inuit-owned organizations, will only make the trips with very small groups in order to make them feel more personal.

Roc Anctil, ENF Canada's founder, says he was surprised at the news of being included on the list.

"Even though this is a great trip, I didn't think we'd make the list," Ancil said to Nunatsiaq Online. "But this means exposure for Nunavik and I think it will create a buzz."

Quebec has recently released its Plan Nord which focuses on growth in Nunavik and

What does it take to sell yourself out in 2011?

The question was pondered in the current issue of Toronto's NOW magazine, which featured about 70 advertiser logos on its cover, as part of a declaration of independence.

While the brands paid for the exposure, editor/publisher Michael Hollett claimed it was an attempt to draw attention to the paradox involved in running a progressive-minded commercial publication, and donated the money to a community youth media arts centre.

A more critical part of the story, though, involved a subjective measurement of where 28 established Toronto-based institutions fit on the sellout spectrum.

The lowest ratings out of 10, designed to reflect a commitment to art over commerce, were granted to the likes of author Margaret Atwood and actor Don McKellar.

Leslie Feist, who sold her song "1234" for an Apple iPod commercial, was given a four on the grounds it allowed her to become a full-time musician.

The comedian whose annual income was most recently

The digital signage industry was built around a challenge: what does it take to draw eyeballs when there's no allowance for sound?

A solution has been found at Montreal's Trudeau International Airport where content from the National Film Board of Canada will be incorporated as part of an advertising campaign for tourist attractions.

Travellers who enter the customs hall will be greeted by photos and videos from "Holy Mountain!", the recent interactive NFB documentary focused on the sights of Mount Royal. Film clips about the city will also be featured in the baggage claim area.

Local perspectives are also currently on display on the 300 video screens on Toronto subway platforms. An annual exhibit, together with the month-long Contact Festival, puts a 30-second spotlight on the work of one photographer every 10 minutes.

Related projects have brought short films and Twitter messages to the attention of idle commuters who want to stare at something while waiting for a train.

These

Canadian Border Service Agency concerns over printed material might be viewed as a thing of the past when the same content can be transmitted online.

Concern over the importation of child pornography has kept the agency on alert, though, even if publishers risk having their motivations misinterpreted after random searches.

Pencil sketches that appeared to depict children in sexual content, from the book "Young Lions" by acclaimed Portland artist Blaise Larmee, raised a flag at the border in Buffalo last weekend. The publisher, Dylan Williams of Sparkplug Comic Books, hoped to sell copies at the annual Toronto Comic Arts Festival at the city's downtown reference library.

Williams pointed out to the agent the child-like characters weren't actually kids because a caption showed one of them talking about unemployment cheques, he explained in an interview with book industry trade publication Quill & Quire.

Nonetheless, the seized copies of "Young Lions" were sent to the CBSA's Prohibited

The daughter of The Donald was in Toronto this week to promote a less conventional 'luxury' item.

As the spokeswoman for Magnum ice cream bars, Trump has been making the rounds to talk up the product. It doesn't seem to be very difficult for Trump to get behind the product, either, as she is eight months pregnant with her first child and describes ice cream as the most potent of her cravings.

The Magnum ice cream bar - ice cream inside, chocolate coating outside, pretty standard stuff - is being launched in Canada this month. Unilever Canada, parent brand of Magnum in Canada, states the brand is about luxury, sophistication and glamour and has rolled out an aggressive marketing campaign to convey the message to consumers. The ice cream bar was launched in Europe in 1987 and is available in 40 countries.

In addition to Trump as the face of the brand, Magnum is also promoting its 'Magnum Heir' contest via Facebook, which offers the winner a $250,000 prize package. Movie-watchers may have

Welcome to Morning Brew, our daily roundup of early-bird news:

• Sean Power, an Internet consultant from Ottawa, retrieved his recently  stolen laptop computer on Thursday night after he used a tracker program called Prey to find it in a Manhattan bar, and shared his real-time observations of its use on Twitter. (Village Voice)

• A concert featuring Metallica, announced for the Garrison Grounds in Halifax on July 14, has put the reputation of Mayor Peter Kelly at potential risk due to the fact that the promoter is the same one he secretly advanced public funds to help in the past. (The Globe and Mail)

• Ivanka Trump visited Toronto to promote Magnum ice cream bars at a Rosedale mansion cocktail party attended by Mayor Rob Ford; the daughter of  The Donald also likely visited the Trump Toronto hotel, which will open for guests next month. (National Post)

For those who suffer from friggatriskaidekaphobia, the lone Friday the 13th in 2011 is a cause for anxiety. Luckily, that fear is unfounded, because Friday the 13th doesn't have to be a bad thing.

In fact, many positive events have transpired on the feared day. Here are just a few.

5. The opening ceremony of the historic 2004 Olympics in Athens, Greece, took place on Friday, August 13, 2004. The ceremony in the birthplace of the Olympiad went off without a hitch.

4. This year Jupiter will line up in the sky with Venus, Mercury and Mars on Friday, May 13. The once-in-a-lifetime astrological spectacle will be visible in Australia. It is not expected to trigger the end of the world.

3. Black Sabbath released their self-titled first album on Friday, February 13, 1970. Just try and imagine a world without Ozzy Osbourne.

2. American founding father Benjamin Franklin wrote his famous aphorism, "Everything appears to promise that it will last; but in this world nothing is certain but death and