Courtesy of Verizon
Looking for the best Super Bowl commercials of 2024? Then you've come to the right place. Every year, the Super Bowl attracts millions of viewers from every corner of the country — and the globe — for various different reasons. Football fans tune in for the actual game, music fans tune in for the halftime show, and the pop culture junkies, it's the Super Bowl ads that take the cake.
The Super Bowl LVIII (aka the 2024 Super Bowl) took place on Sunday, February 11 in Las Vegas; the Kansas City Chiefs beat the San Francisco 49ers 25-22, taking home their second consecutive Super Bowl Champion title.
Last year, the Chiefs won the Super Bowl — without Taylor Swift's undying support — and Rihanna announced her second pregnancy during her halftime show performance. Usher took over the stage this year at Las Vegas's Allegiant Stadium to put on a show celebrating his legacy, with a bit of help from Alicia Keys, Jermaine Dupri, H.E.R., will.i.am, Lil Jon, and Ludacris.
But back to why we are here: the Super Bowl commercials. Historically, prime-time spots during the Super Bowl go for millions of dollars, and this year, multiple brands have invested the coin to bring us hilarious and heartwarming ads. And, yes, there are star cameos for days. In case you missed a few or didn't get to watch them during the actual game, we have rounded up 22 of the best Super Bowl commercials of 2024 for your viewing pleasure below.
1. Verizon with Beyoncé
Beyoncé partnered with Verizon for a prophesying ad that saw the singer transported back to her Lemonade era and ushered into new never-before-seen eras — namely her saxophone player era, Twitch streamer era, Beyonc-AI era, and President Era among many others — in an effort to break the internet before announcing Renaissance: Act II. “Ok, they ready. Drop the new music,” the singer proclaims at the end of the Super Bowl spot. And we sure are. (Minutes after the commercial aired, Beyoncé released two new songs from her upcoming country album Act II.)
2. Uber Eats with the Beckhams and Friends
David and Victoria Beckham poked fun at their viral Rolls Royce conversation from the Netflix docuseries Beckham for the Uber Eats Super Bowl 2024 ad spot. In the commercial, the duo shows off how non-American they are by conflating football with baseball and hockey, which, #relatable. They star alongside Friends stars “Jessica Aniston" and David Schwimmer, and many others in the full spot for the company, which you can watch below:
3. Doritos Dinamita with Jenna Ortega and Danny Ramirez
Wednesday breakout star Jenna Ortega teams up with Danny Ramirez and a fiery duo of abuelas named Dina and Mita to promote Doritos' new Dinamita line during the Super Bowl 2024.
4. CeraVe with Michael Cera
If you've seen multiple TikToks on your FYPs of Michael Cera walking around with CeraVe products, CeraVe's Super Bowl 2024 commercial is the culprit. The affordable, cult favorite skin care brand teamed up with the actor for potentially the most clever partnership ever.
5. NERDS with Addison Rae
NERDS recreated Flashdance's most famous scene to promote the new gummy clusters during the 2024 Super Bowl, with a little help from influencer Addison Rae.
6. Starry with Ice Spice
Teen Vogue's June 2023 cover star Ice Spice stars in her first-ever Super Bowl commercial with Starry soda. (ICMYI: she also attended the big event with Taylor Swift and Blake Lively.)
7. State Farm with Arnold Schwarzenegger and Danny DeVito
State Farm went full comedy with an ad featuring Arnold Schwarzenegger (and his strong accent) plus a "backstabbing" Danny DeVito.
8. T-Mobile Magenta Status with… all of Hollywood
T-Mobile went big this year with three Super Bowl ads. This one, for Magenta Status, features about 80% of Hollywood, including Bradley Cooper and his mom Gloria, Suits stars Gabriel Macht and Patrick J. Adams, Common, Jennifer Hudson, Laura Dern, Zach Braff, and Donald Faison.
9. Metro by T-Mobile with Luis Guzmán
For the Metro by T-Mobile ad, the company tapped Puerto Rican actor Luis Guzmán, who is surprised by inflation and abusive contracts.
10. T-Mobile Home Internet with Jason Momoa
And for T-Mobile Home Internet, the company partnered with a singing Jason Momoa and, just like last year, Scrubs stars Zach Braff and Donald Faison.
11. Squarespace's “Hello Down There,” directed by Martin Scorsese
Squarespace always goes big for its Super Bowl commercials. In 2022, the company tapped Zendaya as seashell-selling Sally, and in 2023, it multiplied Adam Driver through the lens of Severance director Aoife McArdle. This year, Squarespace enlisted Martin Scorsese to star and direct its new Super Bowl ad.
12. Google's “Javier in Frame”
Google worked with Adam Morse, a celebrated blind British filmmaker, to shed light on how AI-assisted accessibility features, like Google's Guided Frame, can help us all navigate modern life more easily.
13. Dove's “Hard Knocks”
Dove's Super Bowl 2024 ad aims to prove it's not the hard knocks that stop girls from playing sports, but low body confidence. "From our research, we know that body confidence is the #1 reason girls are dropping out of sports," said Greg Ross, COO at Unilever North America Personal Care. “As a champion of self-esteem for girls, Dove is committed to providing tools and resources like Body Confident Sport to help them stay confident in the activities that are important to them. We are thrilled to be back at the Big Game to continue our mission of making sports a place where all girls can thrive and feel like they belong.” Aside from the commercial, the brand also partnered with Travis Kelce's sister Kylie Kelce to highlight the Body Confident Sport program.
14. Mountain Dew with Audrey Plaza (and Nick Offerman)
Audrey Plaza's infamous poker face is always having a blast, thanks to Mountain Dew's Baja Blast.
15. Popeyes with Ken Jeong
Ken Jeong discovers a brand new world while starring in Popeyes's Super Bowl 2024 ad alongside his family's goldendoodle Mocha.
16. Oreo with Kris Jenner
Why toss a coin when you can twist an Oreo? That's what the brand 2024 Super Bowl ad proposes, with a little help from everyone's favorite momager Kris Jenner.
17. BMW with Christopher Walken, Ashley Park, and Usher
It doesn't get more meta than BMW's Super Bowl 2024 ad, featuring Hollywood legend Christopher Walken and the man of the hour himself: Usher. “Don't you got somewhere to be?”
18. Booking.com with Tina Fey and Glenn Close
Tina Fey might have been busy as of late with the Mean Girls musical movie, but she also found time to film the Booking.com Super Bowl 2024 commercial alongside a few doppelgängers and veteran actor Glenn Close, who undoubtedly steals the show.
19. Hellman's with Kate McKinnon and Pete Davidson
Kate McKinnon and her speaking cat (that briefly dates Pete Davidson?) take center stage for Hellman's Super Bowl 2024 commercial.
20. Duolingo's Debut
It might only be five seconds long, but Duolingo's Super Bowl 2024 ad will haunt your dreams. (The owl is always watching.)
Etsy's borderline stereotypical ad takes us back to 1886, when the French gifted the Statue of Liberty to the United States, hilariously showing us the counter-gift the nation picked.
22. NYX Professional Makeup with Cardi B
Cardi B teamed up with NYX Professional Makeup for a cheeky Super Bowl 2024 spot promoting the brand’s new Duck Plump Gloss — with an important, NSFW PSA that the new product is #ForLipsOnly. (Make of that what you will.)
Originally Appeared on Teen Vogue
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