Yellow Pages when you were shopping for a product or service?When was the last time you cracked open the
That question occurred to me when the new Yellow Pages appeared on my stoop last month. I couldn’t remember picking up its predecessor, which sat unused and pristine on a shelf next to the phone for the last year. I suspect I’m not alone.
Yellow Pages Ltd. confirmed that suspicion Monday with an announcement that it would begin cutting back on door-to-door deliveries of the once massive business directory in areas where research shows it and other print media were in declining usage. When we let our fingers do the walking, for most of us it’s on a keyboard.
It’s yet another once commonplace part of our lives that’s perhaps not obsolete but certainly being forced to adapt to the way new technology has reshaped society and the way we do things.
Neighbourhoods in the Ontario cities of Brampton, Mississauga and Oakville will be the first to not receive the books on doorsteps, saysRead More »from Yellow Pages trimming home delivery only latest example of once-needed goods becoming obsolete