Here we go again …. companies trying to cash in on yet another devastating tragedy.
Uber, a company that has created an app so that anyone can have their very own personal driver, has used the anniversary of the Boston bombing as a promotion.
While marathon runners and supporters lined up along the route of the course, Uber sent out the following email to users:
This weekend, people will come together from all over the globe to celebrate human perseverance in the city of champions.
In the spirit of the Boston Marathon, we'd like to show appreciation to some of the amazing drivers that have been helping Bostonians get around the city over the past year.
Get picked up by a local hero within the Boston community, yet another reason that our city has always been revered as the City upon a Hill.
Simply open up your app and swipe all the way right to the "BostonX" view and request a car.
All BostonX rides are at uberX rates.
A little insensitive, right?
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