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Pizza Hut turns box into a movie projector

Pizza Hut/Ogilvy Hong Kong Thinking that movie nights … Continued The post Pizza Hut has a new box that turns into a movie projector for your smartphone appeared first on Business Insider.

Pizza Hut is changing your idea of what a home theatre should be.

The pizza company that has been delivering the cheesy goodness to homes everywhere now wants to deliver something else: entertainment.

Pizza Hut has created a new box cardboard pizza box that, when paired with your smartphone, turns into a movie projector.

It’s called the Buster Box, and it was designed by Ogilvy Hong Kong, The Verge reports.

The boxes comes with a pop-out hole on the side and unique pizza-tables that double as the projector’s lens. The lens goes in the hole perforated on the pizza box and the legs of the pizza table are used to prop up your phone.

After you’ve come to a decision on what you want to watch, you set it up on your smartphone, put your phone into place, and the display gets blown up onto a nearby wall.

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If that wasn’t enough to make you want to stay in instead of going to your local theatre, there are actually four different kinds of boxes, and each comes with a separate movie to download through a QR Code.

For horror fans there’s Slice Night; for an action packed thriller, there’s Fully Loaded; for Sci-Fi lovers, there’s Anchovy Armageddon; and for romance junkies, there’s Hot & Ready.

The box is still equipped with its downfalls, however, as you’ll need a nearly pitch black room for the projection to be clearly visible, and even then the quality of the picture isn’t even comparable to what you’ve come to expect at the movie theatres.

And, unfortunately, Pizza Hut is limiting the launch of the Buster Box to select Hong Kong locations for now – so we’ll have to wait and see if they open it up to other countries as well.

But up until now, dinner and a movie has never been easier.