Daily BrewRob Ford, Doug Ford to host new show on YouTube
First was their long-running radio show. Then there was their short-lived (one episode) reality show on Sun News. Now, the Ford brothers are taking their brand into their own hands with plans for a new web series.
On Thursday, Councillor Doug Ford told a local radio station that the brothers were planning on launching a YouTube series that will reportedly be called ‘Ford Nation,’ the same title as their brief Sun News television show.
The Fords say that they’ll be footing the bill for this YouTube series, expected to come out sometime “before Christmas.” It’s probably a good thing they’re paying for it to, because putting on a Ford show sounds like a costly endeavour.
Sun News vice president Kory Teneycke told the National Post that the lone episode of ‘Ford Nation’ the station produced used “as many resources as we would usually use for 8 hours of daytime programming … the economics of that don’t work well over the long term.”
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Instead of the reality show format, though, Councillor Ford says they’ll be adhering to the talk show style that worked so well for them when on Newstalk 1010, where they hosted “The City with Mayor Rob Ford” weekly until Mayor Ford’s admission to using crack cocaine sometime in the last year.
Their decision to go online is not for lack of outside offers, it seems. Councillor Doug Ford said on Thursday that the brothers have been inundated with calls requesting for them to do a reality show.
“Everyone from Oprah to Dr. Phil … You name the person, we’ve got calls from them,” the National Post reports. “There’s a massive market in the U.S.”
Coun. Ford said that they’ve had lots of interest from other U.S. production companies, too, although he didn’t name any specific plans for future partnerships.
