Current promotional program fees for Hinton’s pool at the recreation centre have been reduced by 50 per cent until at least April 6, 2021.
On April 6, Council will review the fees and make adjustments as they see fit. The recent increase in fees made it difficult for some families to afford using the facility, stated council during the regular council meeting on March 2.
The fees were implemented by administration to make up for lost revenue due to COVID-19 restrictions only allowing one household to use the pool area at a time.
“A full facility rental rate is very cost prohibitive. The daily rates are established on more than one to three occupants in the pool or other recreation facility at a time. It’s not enough to offset the cost of operating,” said CAO Emily Olsen.
Administration created the promotional program to allow at least some costs to be recouped through an additional fee. Daily rates stay the same but the program offsets the costs of lifeguards on duty, administrative staff, and minimizes the losses seen with the daily rate, Olsen explained.
“It was a creative response or solution to allow opening under the restrictions as best as we can to promote health and wellness in the community and allow for families and individuals to utilize the facility,” said Olsen.
Reservation fees for 30 minute increments were $10 for pass holders and $20 for non pass holders. This will now be half the price.
Currently, there are half hour or one hour time slots available at the pool from 10:30 am to 3:30 pm and 6:30pm to 7:30pm.
To abide by provincial COVID-19 restrictions, these reservations allow one individual or one household access to the entire main pool and steam room for fitness purposes.
“I appreciate the work that administration has put into opening the facility and trying to come up with an operating plan and pricing that keeps it within the 2021 budget, but we also have some unallocated MOST funds that I feel might be able to offset these additional costs,” said Coun. Tyler Waugh.
Council made a direction to recoup lost revenue from the Municipal Operating Support Transfer (MOST) Program. The Town of Hinton, along with many other municipalities, received funding through MOST from the provincial government to help offset the COVID-19 related losses for 2020.
A portion of the MOST funds was put into a reserve and council is set to make a decision on how to use these funds in April. Not all councilors were immediately on board with spending MOST dollars on subsidizing the pool rates as there are several other initiatives that require support from the funds.
“I certainly struggle with limiting the types of people that have access to a public facility, especially one that encourages better physical and mental health. That said, I’d rather be open than closed, I like that we’re going to have an opportunity to get some data on usage and potentially more creative solutions down the road as restrictions continue to change,” said Coun. Dewly Nelson.
He suggested looking at the data to discount certain time blocks at the pool that see less usage.
Mayor Marcel Michaels stated that many families were priced out of using the facility, and that making a decision on lowering the rates was pressing. By lowering the rate, the pool may also see better usage, he added.
Without a report or knowing the financial repercussions of lowering the rates Coun. Trevor Haas and Coun. Albert Ostashek felt it was difficult to slash the rates in half at this meeting. Olsen noted that while it will have a financial impact, it’s unclear what that impact will be.
“We’re looking for a price point that can hit the economic reality of the citizens in our community and I think that’s what we’re struggling to find,” said Coun. Ryan Maguhn.
High rates won’t generate any usage and revenue in the facility, Maguhn added.
Olsen added that Step three of Alberta’s plan to lift restrictions is also set for three weeks from now, which may change restrictions for the pool.
Laura Howarth, Hinton director of community service noted that the Town offers support for families that need support.
“We work with FCSS or people contact us directly. Please encourage families that you are aware of that really want to come to the rec centre but it’s not affordable, and any other time it’s not affordable either, we definitely have the opportunity and are willing and supportive of those families,” Howarth said.
To reserve a spot at the pool, register online at hinton.ca/rec or contact Customer Service at 780-865-4412. Reservations have to be made one day prior to the time slot.
Masha Scheele, Local Journalism Initiative Reporter, The Hinton Voice