(jeepersmedia / Flickr)
Denny's has taken to Twitter to respond to people who believe the chain's sausage mascot looks like something far less savory.
The sausage saga started last week, when a Twitter user called the mascot the "Denny's turd."
The Dennys turd is here with lunch pic.twitter.com/uoqLsi2xzt— AmericanPropagandist (@ArmyStrang) September 9, 2017
Things escalated on Twitter from there, with people reporting their own Denny's turd sightings.
We're dying! Wonder if the poop emoji is related to the new Denny's mascot?! pic.twitter.com/l4ByZ9zU8F— B94.5 All the Hits (@B945Live) September 13, 2017
Finally, on Wednesday, Denny's responded.
The chain's Twitter account posted an image of the sausage and a slice of bacon, with the caption "i’m just a sausage... i can’t help the way i look."
i’m just a sausage... i can’t help the way i look pic.twitter.com/AhJsYgzjYM— Denny's (@DennysDiner) September 13, 2017
Denny's sausage mascot has actually been used in marketing since 2014, when the chain debuted its "Grand Slams" gang of mascots. The mascot's name is "Sausage" and is distinguished from other sausages (or turds) by his arms, legs, and jaunty hat.
More From Business Insider