Food for Learning’s Feed the Meter campaign returning for 12th holiday season

·3 min read

The annual Feed the Meter campaign in Belleville, Trenton and Picton is returning on December 1st.

While staying safe and shopping local this holiday season, residents of the Quinte West community are encouraged to drop donations in the meters in support of student nutrition programs in Hastings and Prince Edward Counties. All funds collected in meters during December 2020 will support Food for Learning’s school breakfast and snack programs in the community.

As COVID-19 persists, Food for Learning programs are needed more than ever in local schools to support students experiencing food insecurity.

Unfortunately, it is not uncommon that some children may arrive at school hungry; whether it’s due to long bus rides, rushed mornings, or parents simply not being able to afford breakfast, there are many reasons why children may go without a healthy meal in the mornings.

Food for Learning programs support a vital part of every child’s day by providing healthy breakfasts to children in Hastings and Prince Edward counties. Providing children with access to fresh fruit, granola bars and other breakfast foods, Food for Learning recognizes the need for nutritional support in local schools. For some kids, the Food for Learning program may have been their only opportunity to get breakfast, or potentially their only meal of the day.

Each day, 4000 students cross the Hastings and Prince Edward Counties, including some students who are learning from home, are provided with healthy snacks and meals.

Due to the continuing pandemic, Food for Learning student nutrition programs have been redesigned to ensure the safety of all students and staff. As a result, program costs are considerably higher as the Food for Learning program experiences an increase in student participation and individual portions and packages food to minimize contact. The Food for Learning program is continuing to support students learning from home that are experiencing food insecurity as well.

“I feel that both health and wellness of our student nutrition program contribute to a more positive school environment that supports student self-regulation physically, emotionally, and mentally, which leads to increased student performance, self-esteem, and social skills. It is a vital program to help improve and maintain our overall school climate,” said a student nutrition program coordinator.

Residents wishing to support the Feed the Meter campaign from the comfort of their own homes can also mail their donations to:

Food for Learning c/o The Hastings and Prince Edward Learning Foundation, 156 Ann St., Belleville, ON K8N 3L3.

Please make cheques payable to The Hastings and Prince Edward Learning Foundation.

The Feed the Meter campaign is supported through the generous contributions from campaign sponsors:

Starboard Cares (Cool 100 & Hits 95.5 & InQuinte), Market High Advertising LTD., Greek Community of Belleville Quinte West and District, The Grand at The Greek Banquet Hall.

GOLD sponsors of Feed the Meter 2020 include:

Belleville: Kellogg’s, Fresh Co Belleville, Vision Transportation, Whitely Insurance, Wilkinson & Company LLP and McDougall Insurance & Financial.

Prince Edward County: Kellogg’s, Prinzen Ford and McDougall Insurance & Financial.

Quinte West: Kellogg’s, Findlay Food, Whitely Insurance, Tomasso’s Italian Grille, Wilkinson & Company LLP and McDougall Insurance & Financial.

Virginia Clinton, Local Journalism Initiative Reporter, The Intelligencer