Meghan Markle can sell out a dress in an instant . That’s just one of the powers she wields outside of her royal ones. It’s almost as though the minute she slips into a dress, that dress slips silently out of stores, furnishing the stuffed closets of all those who are clever and quick enough to clock the brand and hit “purchase” on their website. The effect — and we’ll call it the Meghan Markle Effect — is not just the mark of a royal, but the mark of an “It” girl, a better name for what people now tend to call an “influencer.” In fact, Lyst’s annual Fashion Report just named the Duchess of Sussex the most powerful dresser of 2019 , citing her uncanny ability to wear something and spark a 216 per cent uptick in searches for similar items. (Sitting just behind her on the list are stars like Timothée Chalamet, Zendaya, Cardi B, and Kylie Jenner.) In light of this new title, we’ve put together a slideshow with a few of the Duchess’ most memorable looks. September 25, 2017
Like a true It girl — Alexa Chung would definitely be proud —
Markle kept it simple
with this pared down, off-duty look for the Invictus Games in Toronto. (The bag and the shoes match,
More February 1, 2018
OK Google, play "Umbrella" by Rihanna.
More March 8, 2018
Yes, the coat is J. Crew, but don't even think about it: it's already sold out.
More March 23, 2018
The Duchess has a habit of sporting Canadian designers, and after wearing this Mackage coat, the brand's website traffic increased
by 500 per cent
More Story continues April 18, 2018
How she manages to look regal in everything she puts on is both (a) an impossible question to answer, and (b) the reason everyone wants to dress like her.
More May 19, 2018
If you Google the word "elegance," this image of the duchess leaving her wedding with Prince Harry to attend an evening reception is totally (theoretically) the thing that shows up.
More July 05, 2018
Markle has been known to cleave to a neutral palette, so when she stepped out literally wearing a ray of sunshine, it was a pleasant surprise.
More July 26, 2018
pull off a denim dress? Well?? Could you? More August 4, 2018
The pleats flowing in the wind, the hat cocked to the right side of the head, the unassuming sunglasses, the subtle bow on the belt ...
More October 19, 2018
Pretty sure she's about to start dancing, but in any event, she looks like she's having fun in this striped gown.
More October 23, 2018
There are no words!!!
More October 24, 2018
An It girl would never shy away from a print ... or some pom poms.
More October 26, 2018
Other things an It girl would never shy away from: stripes.
More October 26, 2018
What better to wear to the Australian Geographic Society Awards than a dress bedecked with birds?
More December 10, 2018
If you invite a duchess to the British Fashion Awards, it's probably best to expect her to steal the show.
More January 14, 2019 January 16, 2019
She's basically wrapped herself in a starry night sky and casually worn it to see Cirque de Soleil. (Some
homage to Princess Diana
never hurt anyone.)
More January 30, 2019
To answer your question: yes, Meghan Markle did, indeed, invent the colour blush.
More February 25, 2019
And yes, she also invented the colour blue!
More March 11, 2019
Nothing to see here, just a regular, super casual emerald coat and matching dress from — where else? — one of her favourite labels, Erdem, founded by a Canadian.
More March 11, 2019
She is wearing a pillbox hat!!!
More September 25, 2019
Imagine you're working at Club Monaco, minding your business, when someone comes in and asks you to help them select a dress for Meghan Markle. (I just made this scenario up, but the dress really is
, and it really did sell out.)
More October 22, 2019
It's obviously sold out now, but when Markle wore this $138 Aritzia dress last month, everyone (rightfully) freaked out. (Actually, it was on sale at the time for $50.)
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