New owners vow to 'carry on tradition' at Superior Home Health

·3 min read

For those looking at mobility care, shopping locally remains an option in Midland.

A grand opening for Superior Home Health Care was held at its 516 Yonge St. location this week, celebrating the recent transfer of ownership while retaining the same staff and customer base at the building for the past 21 years.

“The opening today means that we’re carrying on the tradition of two decades under three previous ownerships,” said co-owner John Tom, adding the goal is "improving the quality of health care in Midland and the Georgian Bay region.”

He and his wife, Suzi Jennings Tom, recently celebrated their 30 years of owning Superior Home Health Care out of Barrie, and together they worked closely with Midland’s Georgian Bay Mobility owners Gary and Jennifer Cartwright for the past five years.

"We want to just let (customers and the public) know, officially, that Georgian Bay Mobility has been sold, we have the same employees here, the same staff, and that Superior is officially in town now," said Gary Cartwright.

“I think it’s a great plus for Midland, especially when you consider the aging demographic and some of the challenges that come along with that,” said Mayor Stewart Strathearn, who provided a certificate of recognition from the town.

Sue-Ellen Boyes, Community Living Huronia (CLH) Foundation director of revenue development, remarked: “Superior Home Health Care has been an amazing partner already to CLH Foundation and has supported our fundraising efforts for individuals who are supported by CLH Developmental Support Services. When they decided to open here in Midland, we could not have been any happier. They’re great corporate partners for many.”

Two $500 donations were presented to the CLH Foundation by Tom — one going to its general operating funds and the other toward its inaugural Walk This Way fundraiser on Aug. 28 at Rotary Park in Penetanguishene.

Penetanguishene Deputy Mayor Anita Dubeau noted the business was much needed for locals preferring not to travel.

Hannah Jones attended on behalf of Simcoe North MPP Jill Dunlop, extending congratulations to the business for “continued passion and commitment” in providing home medical equipment and services to the Midland area.

“We’re looking forward to continuing the reputation, service and treatment of customers in this region based on the prior owners,” said Tom.

He had also announced there would be a focus on bathroom renovation within the business.

“There’s an important focus on aging in place, and that’s a huge part of what we do these days in terms of doing things like accessible entry-and-exit devices, interior entry-and-exit devices, and also bathroom renovations, because the most important thing to do in terms of staying in your home is being able to bathe and toilet independently and in a dignified manner,” said Tom.

With Jones on hand, Tom made a pitch to Dunlop’s office.

“For the last two years — 2021 and 2022 — the Ontario Seniors’ Safety Home Tax Credit is a huge incentive and a tremendous opportunity for people to save $2,500 on renovations that qualify to keep them in their home,” he said.

“My ask that you would take back (to Dunlop) — and we’ve been working on this for years now — is to extend that into a semi-permanent tax credit. I’ve been working with a lot of government officials on that.

“It’s tax effective; you don’t have to apply for a grant or permission. It has no overhead cost. You just file your tax return. In an ideal world, this would continue for the ongoing future and not cease this Dec. 31. I’ll call Jill,” he concluded with a quip to the applause of the audience.

Derek Howard, Local Journalism Initiative Reporter, MidlandToday.ca