A new use is planned for a former fireworks & Halloween store on this busy Midlands road

A sign touts the coming of a Prisma Urgent Care facility at an Augusta Road building that has long been a fireworks store and site of a seasonal Halloween business.

A Midlands property that once sold goods to help folks celebrate holidays is now set to have a completely different use.

A new Prisma Health urgent care facility is on the way at 2501 Augusta Road in West Columbia. A large Clifton Construction sign is outside the building touting that the Prisma urgent care center is coming soon. An opening date has not been publicly announced. Construction work was ongoing when a reporter briefly rode by on Tuesday morning.

Also, the city of West Columbia’s zoning board was set to hear an item regarding the project at its Oct. 15 meeting. A variance is being requested for some additional signage at the planned health facility.

The building at 2501 Augusta Road previously was home, for a number of years, to rotating seasonal businesses. It was a fireworks store during the Fourth of July and New Year’s holidays, and was a Halloween Express costume shop during the spooky season.

That section of Augusta Road is a heavily traveled commercial corridor. Nearby businesses include Hobby Lobby, Walmart, KJ’s grocery store, Planet Fitness, Lowe’s Home Improvement and numerous casual and fast food restaurants. The planned urgent care facility will be just east of Interstate 26.

Roughly 38,000 cars per day travel down that stretch of Augusta Road, per state Department of Transportation data.