St. Marys shopping bag promotion possibly returning

·2 min read

By Spencer Seymour, Local Journalism Initiative Reporter

A popular program from a decade ago could be making a comeback.

At last Monday's Business Improvement Area (BIA) meeting, Len Hawkins joined the members of the committee to discuss possibly reviving the local shopping bag promotion. Approximately a decade ago, St. Marys residents could purchase reusable shopping bags displaying images and promotional material from St. Marys. Hawkins said during his presentation that, while he doesn't have official numbers on how well the program did due to him moving and changing computers several times, he does remember that it was a wide-scale success and well-received within St. Marys.

The idea is also being presented now because there are several factors that could make it very timely. First, Hawkins mentioned how the Canadian government approved a plan to eliminate single-use plastic bags by the end of 2021. With the removal of these bags, residents will have to move towards reusable bags and an option to get a bag featuring parts of St. Marys could make members of the community hesitant about the switch to reusable bags more open and enthused about the idea.

Hawkins also pointed out that it could be a great chance for the Town of St. Marys to push out more of their new marketing and branding materials. The Town has displayed some new pieces of marketing and branding over the last several months and a promotion such as the shopping bag program could be yet another avenue for St. Marys to feature new promotional material. The BIA didn't make any official decision on supporting or investing in the promotion but are taking it under consideration. If the promotion does gain traction in the coming months, it will also likely be presented to the Rotary Club and St. Marys Town Council to gauge their interest in participating in the project.

Spencer Seymour, Local Journalism Initiative Reporter, St. Marys Independent