A bizarre trend is sweeping the internet, which sees teenagers posting videos online of them eating laundry pods.
The pods in question are the US brand Tide Pods, which resemble lollies, as they come in an array of colours.
However, while the teenagers seem to think the whole thing is a massive joke, experts have previously warned about how harmful it can be to consume the pods.
A new online challenge sees kids cooking up and consuming laundry pods. Photo: YouTube
Teenagers are using Tide Pods for the challenge. Photo: Amazon
A compilation video on YouTube shows a number of teenagers putting the pods in frying pans and pretending to cook them, before serving them up in a bowl.
The videos then cut to the kids putting a fork into the pods and biting into them, before a stream of coloured liquid flows out.
Back in April 2016, a study published in Pediatrics Monday found that there was a rise in the number of children getting their hands on the brightly coloured pods and it was having devastating effects on them.
“During the two years of this study we saw an increase in the number of exposures due to detergent, but especially among exposures to laundry detergent packets,” study coauthor Dr. Gary Smith, director of the Center for Injury Research and Policy at Nationwide Children’s Hospital told Today.
In Australia, a similar brand is Cold Power Dual Caps. Photo: Cold Power
Omo Pods are another brand of laundry capsules found in Australia. Photo: OMO
“In fact, a child is reported to a poison control center about every 45 minutes in this country.”
The study also found that liquid capsules were far more harmful than laundry powder.
Children have even entered into a coma from ingesting the apparently appetising items.
According to USA Today, Tide Pods have a safe handling page on their website which tells consumers to drink a glass of milk and go for help straight away if they accidentally swallow one of their pods.
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