Lifelike robotic cats marketed as companions for seniors

It turns out toys are no longer exclusively for children and toddlers. The multinational toy company Hasbro is now hawking furry, robotic pets, marketed to seniors looking for a low-commitment companionship.

Companion pets from Joy For All offers the gift of “comfort, companionship and joy.” Its tagline on the box asks: “Why should kids have all the fun?”

“With realistic fur, purrs and meows - and sensors that respond to petting and hugs with familiar, cat-like actions - Companion Pets deliver a soothing, joyful experience that inspires smiles, laughter and fond memories for people of all ages,” the website reads. In other words, when you pet the robocat, it will snuggle into your hand and eventually roll over for a belly rub. When left alone, the cat will eventually close its eyes, in order to save on batteries.

For $99 US, you can pick between a creamy white cat, a silver cat with mitts or an orange tabby cat.

Luckily, companion pets don’t need a their litter changed or a regular feeding, only a set of four C-sized batteries. Other companion animals will be released as part of the Joy for All line, so dog and bunny people have something to look forward to in their older years.