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Get it or regret it: These Prime Day fashion deals are too good to pass up
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Amazon Prime Day 2021 has finally arrived! While the highly anticipated two-day event is known for epic markdowns on electronics and appliances, it's also a wonder when it comes to wardrobe.
Amazon has seriously stepped up its style game over the last few years. Now it features breakout fashion brands with cult-favorite items, plus its own super-flattering collections. There are tons of deals to be had on Amazon brands like Daily Ritual, Goodthreads, Lark & Ro and Core 10, as well as bargains from name brands like Calvin Klein, Adidas and Levi's.
So you can spend less time searching and more time shopping, we've rounded up the best Prime Day 2021 fashion deals for you. Clothes, shoes, accessories — we've got it all.
And we didn't forget about internet-famous items on sale like the high-waisted bikini that took over Instagram last summer and the booty-building leggings that were a TikTok sensation.
Prime Day is the perfect time to wake up your wardrobe after a year at home — and save a fortune in the process. More good news: Everyone gets free shipping on orders of $25 and up. But if you have Amazon Prime, you’ll get free shipping and much more — from access to new movies and TV shows to discounts at Whole Foods to two-day delivery on many, many items. Not yet a member? No problem. You can sign up here for your free 30-day trial.
Scroll for our 50 favorite fashion deals for Prime Day 2021.
Prime Day 2021 deals on dresses
If you're looking for an easy everyday dress that you can just throw on this summer, then look no further than this adorable A-line jersey — it's 36 percent off for Prime Day!
The Amazon Essentials Short-Sleeve Dress is flirty yet simple, and a breeze to wear. With eight awesome colors and patterns to suit any mood and most any size (from XS to XXL), this little gem has big fans and nearly 2,700 five-star ratings,
"Another magic fit from Amazon," raved one happy shopper. "This dress is amazing. The pattern is very forgiving for any imperfections, and it can be worn in any season. ... A summer staple for sure. I'm 5'4", a 10/12 dress and the Medium was perfect. Fit without being clingy. Came to right above the knee. I love it!!"
Shop it: Amazon Essentials Short-Sleeve Scoopneck A-line Shirt Dress, $14 (was $22), amazon.com
More Prime Day 2021 deals on dresses:
Shop it: LILBETTER Women V-Neck Spaghetti Strap Boho Long Maxi Dresses, $36 (was $60), amazon.com
Shop it: Amazon Essentials Women's Short-Sleeve V-Neck Swing Dress, $15 (was $21), amazon.com
Shop it: Ours Floral Printed Bohemian Spaghetti Strap Maxi Dress with Pockets $24 (was $40), amazon.com
Shop it: The Drop Women's Ana Silky V-Neck Midi Slip Dress, $29 (was $50), amazon.com
Shop it: Summer Floral Sundress V Neck Tie Front Spaghetti Strap Dresses with Pockets, $23 (was $29), amazon.com
Prime Day 2021 deals on leggings
It's no secret that leggings were the unsung hero of quarantine. You could wear them for you at home workout routine, sit comfortably while you work from home, pair them with a nice top to run errands and snuggle up on the couch for the evening. If you're a true legging lover, you know that not all leggings are made the same, and finding pair that fit right, aren't see-through and that are within your budget can be a challenge — until now.
Look no further than these CRZ YOGA Women's Naked Feeling I Workout Leggings with a staggering 22,000 reviews and counting. They're high-waisted with a seamless waistband, so you never have to stress about them rolling down or digging into your skin. The polyamide and spandex blend makes them stretchy, moisture-wicking and buttery soft, so you can move without worries — plus they have a hidden pocket for your phone or keys. These beloved leggings are available in sizes XXS-XXL in 45 colors; ranging from sleek black to neon yellow.
"I have searched high and low for a so-called “lulu dupe” and these are the closest thing I have found," says one satisfied reviewer. "And let me tell you, I am picky. Great quality and fit! The fabric is buttery soft (although more silky than the lulu align pant - but I personally love it) they have great compression but still super lightweight. They fit true to size."
Shop it: CRZ YOGA Women's Naked Feeling I Workout Leggings, $21 (was $26), amazon.com
More Prime Day 2021 deals on leggings:
Shop it: MOSHENGQI Women's Ruched Butt Lifting Leggings, $10 (was $16.50), amazon.com
Shop it: Core 10 Women's Spectrum Yoga High Waist 7/8 Crop Legging, $32 (was $40), amazon.com
Shop it: Amazon Essentials Women's Performance Mid-Rise Capri Active Legging, $14 (was $17), amazon.com
Shop it: Daily Ritual Women's Ponte Knit Skinny-Fit Legging with Ankle Side Zips, $22 (was $27), amazon.com
Shop it: SATINA High Waisted Leggings, $12 (was $15), amazon.com
Shop it: SEASUM Women's High Waist Yoga Pants, $16 (was $21), amazon.com
Prime Day 2021 deals on swimwear
After a year of sitting at home and skipping vacations, you might be ready to hop on the next flight to somewhere tropical or hit up your local pool club. If your bathing suits are a little outdated, ill-fitting or out of style, you might want to step up your swimwear collection with something new — and on sale.
This Cupshe V-Neck Ruffled One-Piece Swimsuit is beloved by Amazon shoppers of all shapes, sizes and ages for it's universally flattering fit — it's got a whopping 9,000 reviews. It's a one-piece with ruching around the waist, so it's perfect for smoothing out your stomach and the plunging neckline with padded cups is sexy without being too revealing. Fun details like the ruffled shoulders and strappy back make this swimsuit look expensive and elegant, but easy going enough for every occasion. It's available in sizes XS-XXL in 20 colors; ranging from bright yellow to navy floral prints.
One reviewer loves how secure this swimsuit feels, "I absolutely love this swimsuit! It’s forgiving but not too 'momish'. It’s double lined and the gathering in the stomach area could help hide anything there. The straps and cups help secure everything up top. I would not choose this suit if you are going to be super active and running around but again, it’s comfortable and does the job very well. It’s also true to size ... "
Shop it: Cupshe V-Neck Ruffled One-Piece Swimsuit, $19 (was $28), amazon.com
More Prime Day 2021 deals on swimwear:
Shop it: OMKAGI Women's 2 Pieces Bandeau Bikini, $13.50 (was $20), amazon.com
Shop it: CUPSHE Women's High Waisted Falbala Bikini Set, $19 (was $29), amazon.com
Shop it: CUPSHE Women's One Piece Swimsuit, $23 (was $33), amazon.com
Shop it: Sociala Ribbed One Piece Swimsuit, $22.50 (was $30), amazon.com
Shop it: BONIEE Women's One Piece Padded Swimsuit, $28.50 (was $36), amazon.com
Prime Day 2021 deals on activewear
With summer around the corner, you might be on the hunt for the perfect pair of bike shorts for hikes, workouts, preventing chafing or just as security under a short dress. It just so happens that these bike shorts are Amazon's second-best-selling women's clothing item and they're 30% off this Prime Day.
These BALEAF Women's High-Waist Biker Shorts have nearly 32,000 perfect five-star reviews. The high-rise waistband and strategic seam structure ensure that these shorts won't roll down or ride up during exercise. A gusseted crotch means a great fit with easy mobility so you can run, jump and stretch without worry — plus, they have pockets. Find them in sizes XS to 3X in 5-inch, 7-inch and 8-inch lengths and in a variety of colors and prints..
One reviewer says they prevent chafing; "I bought these shorts not for exercising but actually for the sole purpose to wear under dresses to help keep the dreaded chub rub at bay (you ladies with thick thighs know what I mean!). To that end, they did their job! The shorts are soft and very stretchy, and as an added bonus, they helped keep my belly under wraps as well as protect my thick thighs from chafing under the dress. You can’t tell I was wearing anything underneath."
Shop it: BALEAF Women's High-Waist Biker Shorts, $14 (was $21), amazon.com
More Prime Day 2021 deals on activewear:
Shop it: adidas Originals Women's 3-Stripes Leggings, $25 (was $40), amazon.com
Shop it: Under Armour Men's Tech Golf Polo, $28 (was $35), amazon.com
Shop it: Boao 4 Pieces Basic Crop Tank, $26 (was $27), amazon.com
Shop it: Mippo Women's Workout Top, $14 (was $30), amazon.com
Shop it: Hanes Sport Women's Cool DRI Performance V-Neck Tee, $7 (was $15), amazon.com
Prime Day 2021 deals on jeans
We all have those perfect pair of jeans — they hug you in all the right places, give a little where they have to and feel comfortable whether you're sitting, standing, working or dancing. Unfortunately, nothing lasts forever and sometimes we have to say goodbye because of stains, rips or body changes. Don't stress — we found a pair of budget-friendly jeans that are an Amazon best-seller.
When it comes to denim, you can't do better than Levi's, and these Levi's Women's 311 Shaping Skinny Jeans have been highly reviewed by more than 6,000 shoppers. The classic skinny fit flattering on all figures, with a butt-lifting seat, lengthening legs, shaping through the hips and thighs and a high waist, which equals no muffin top. They're super-soft and have enhanced comfort with supportive stretch.
"Holy sexy, Batman! They fit perfectly, like a glove!" shared one reviewer. "They make my booty look amazing, my waist small, and my legs a mile long. Seriously, these are some of the hottest jeans I've ever put on - who'd of thought?".
Shop it: Levi's Women's 311 Shaping Skinny Jeans, $36 (was $59.90), amazon.com
More Prime Day 2021 denim deals:
Shop it: Levi's Women's New Boyfriend Jeans, $32 (was $60), amazon.com
Shop it: Levi's Women's High Waisted Straight Jeans, $42 (was $69.50), amazon.com
Prime Day 2021 deals on tops
Warmer weather has arrived and you might find yourself lacking on cute tops to wear with your jeans, shorts and skirts. If you're looking for something that you can wear from day to night without breaking a sweat or showing off to much skin — this is the top for you.
The luvamia Women's V-Neck Ruffle 3/4 Sleeve Tie Knot Blouse is a very flattering button down blouse with 3/4 length flowy sleeves, tie front hem and v-neckline. It's dressy and modest enough to wear to the office, but playful enough for dinners and drinks. The soft and breathable material makes it perfect for summer and the flowy sleeves allow for added airflow, while still covering your arms. It's available in sizes S-XL in nine colors; from chic white to vibrant yellow.
Wear it with jeans and a statement bag for a cute but casual look or tuck it into trousers or a skirt for a more elevated style. Tie the hemline low for a looser fit or tie it around your waist for a cropped cut.
This reviewer wears it everywhere, "I love this top! Might be my favorite top I’ve ordered off of amazon yet. Super versatile to wear to work or for a night out ... I will definitely get this in another color."
Shop it: luvamia Women's V-Neck Ruffle 3/4 Sleeve Tie Knot Blouse, $21 (was $28), amazon.com
More Prime Day 2021 deals on tops:
Shop it: Lucky Brand Women's Long Sleeve Button Up, $44 ($79.50), amazon.com
Shop it: ANRABESS Womens Turtleneck Long Batwing Sleeve Asymmetric Hem Casual Pullover Sweater Knit Tops, $22 (was $43), amazon.com
Shop it: NSQTBA Womens T Shirts Short Sleeve Crewneck Tee, $14 (was $19), amazon.com
Shop it: LouKeith Womens Tops Sleeveless Halter Top, $16 (was $26), amazon.com
Shop it: Goodthreads Men's Standard-Fit Short-Sleeve Printed Poplin Shirt, $17.50 (was $32), amazon.com
Shop it: Amazon Essentials Women's 2-Pack Tech Stretch Short-Sleeve V-Neck T-Shirt, $18 (was $25), amazon.com
Shop it: Amazon Essentials Women's Slim Fit Half Sleeve Square Neck T-Shirt, $12 (was $17), amazon.com
Prime Day 2021 deals on bottoms
A crisp pair of dress shorts is a summer wardrobe staple for most men. They can be dressed up with a button-down or worn casually with a T-shirt. If your summer shorts are looking a little worse for wear after too many backyard BBQs, beach days and heat waves, check out these best-selling shorts that are on sale.
These Dockers Men's Perfect Shorts are made with 100 percent cotton so they're very breathable, which is a must for those hot summer days. They sit at the waist with a roomy fit throughout the seat and thigh, with a 10" inseam that hits just at the knee. Plus, there's a large pocket for your phone. They're available in sizes 28 to 44 in nine colors; ranging from classic khaki to crisp white.
"I bought a bunch of short pants for the summer and the pants by Dockers are clearly the best. They have each size, that is they don't skip sizes like other manufacturers do," says one satisfied reviewer "...Plus Dockers is good fabric, good cut, deep pockets, good zipper, no messing around with dangling straps. No goofy belts or closures. They are very good all-purpose sensible pants."
Shop it: Dockers Men's Perfect Short, $20 (was $25), amazon.com
More Prime Day 2021 deals on skirts and pants:
Shop it: Goodthreads Women's Fluid Twill Pull-on Midi Skirt, $20 (was $30), amazon.com
Shop it: Daily Ritual Women's Fluid Stretch Woven Twill Cuffed Pant, $24 (was $35), amazon.com
Shop it: BALEAF Yoga Pants for Women Capri, $20 (was $28), amazon.com
Shop it: PrinStory Women's Summer Skirt, $19 (was $26), amazon.com
Prime Day 2021 deals on shoes
A solid pair of sneakers is essential, whether you need them for walking, running or everyday errands. If you're in need of an upgrade, these adidas are an Amazon best-seller with more than 50,000 reviews — now that's a shoe worth running after.
These adidas Women's Cloudfoam Pure Running Shoes are made with stretchy, mesh material for breathability and have extra cushioning for all-day comfort. They have a cloudfoam memory sockliner that molds to your foot for support and comfort. They're available in sizes 5-12 in more than 50 colors;
This reviewer says they survived Dinseyland, "Love these shoes!!! I first discovered these at a local shoe store ... I promptly wore these for three days straight at Disneyland after only wearing them for about a week prior and had zero blisters!! They were so comfortable! When I got back, I returned to the store to buy the other two colors but was disappointed to find out that they did not have my size in stock. Amazon comes through once again! Found the other colors in my size with free Prime shipping. One other thing to note, these are more of a slip on shoe. There are laces but you don't need to undo them to get the shoe on or off. There is no tongue like a normal shoe so the laces seem more like a decoration. They can tighten the shoe somewhat though if you feel that are too loose."
Shop it: adidas Women's Cloudfoam Pure Running Shoe, $50 (was $70), amazon.com
More Prime Day 2021 deals on shoes:
Shop it: FUNKYMONKEY Women's Comfort Slides, $16 (was $20), amazon.com
Shop it: Steve Madden Women's Kimmie Espadrille Wedge Sandal, $60 (was $70), amazon.com
Shop it: Up to 44 percent off Katy Perry shoes, amazon.com
Prime Day 2021 deals on outerwear
If you haven't heard of "the Amazon coat," now you have. This winter coat took over the sidewalks of cities and suburbs everywhere for the past two winters — "New York Magazine" dubbed it the coat that's taken over the "Upper East Side." It's the only item on our list that's not under $100, but it's still a really good deal!
The Orolay Women's Thickened Down Jacket is a thigh-length puffer coat filled with down feathers and a fleece lining. It has an oversized hood for shielding yourself from wind, rain and snow, and plenty of pockets for storing gloves, phones and more. It's available in sizes XXS-5X in 13 colors; ranging from classic black to cameo green.
One reviewer says it's her favorite coat out of the twenty she's owned, "I can't even begin to tell you how much I love this coat, love everything about it! The quality is outstanding! I have had every expensive brand name winter coat, but have never ever had one that has kept me this warm! I I'm not even looking forward to the warmer months because I don't want to put this coat away!! Waiting for another deal, so that I can order it in a couple more colors!! ..."
Shop it: Orolay Women's Thickened Down Jacket, $150 (was $270), amazon.com
More Prime Day 2021 deals on outerwear:
Shop it: Arthas Women Light Rain Jacket, $33 (was $46), amazon.com
Shop it: Levi's mens Trucker Jacket, $60 (was $90), amazon.com
Shop it: Levi's Women's Faux Leather Belted Motorcycle Jacket, $70 (was $90), amazon.com
Prime Day 2021 deals on underwear
If you've been working from home, chances are you've been chilling without a bra for quite some time. If you're heading back into the office or just attending more social engagements, you might need to start wearing one again. Strapping the girls back in after all this time might be tough, so you definitely want a bra that's comfortable. This top-rated T-shirt bra is your best bet and it's on sale for Prime Day!
This lightly lined, full-coverage T-shirt bra is made with soft microfiber material and thin, adjustable straps for comfortable, all-day wear. With more than 5,000 reviews, it's no secret this Calvin Klein Women's Perfectly Fit Lightly Lined Memory Touch T-Shirt Bra offers plenty of support and comfort to a myriad of satisfied customers. It's available in sizes 30B-44DD in 15 colors; ranging from nude to powder blue.
This reviewer says it's the only bra that's ever fit her properly, "So I have big boobs and a small frame. 34DDD is a size that exists for maybe 10% of bras, and of those bras 34DDD is likely actually a D or DD cup (thanks for the inaccurate sizing, bra companies). After trying every fricking bra on the face of the planet only to find my boobs half-inside some contraption that seems like it holds easter eggs or alien heads, with enough padding to be classified as combat gear, I was ecstatic to find these bras. I can easily say at 22 years old this is the first bra that has ever actually fit me."
Shop it: Calvin Klein Women's Perfectly Fit Lightly Lined Memory Touch T-Shirt Bra, $24 (was $46), amazon.com
More Prime Day 2021 deals on underwear:
Shop it: Bali Women's One Smooth U Ultra Light Illusion Neckline Underwire Bra, $25 (was $44), amazon.com
Shop it: Hanes Men's 5-Pack Tartan Boxer with Inside Exposed Waistband, $15 (was $27), amazon.com
Shop it: Ekouaer Women's Sexy Lingerie Satin Pajamas, $20 (was $25), amazon.com
Prime Day 2021 deals on accessories
One our favorite vintage trends that's resurfaced this year is the return of the baby bag. Chances are you've seen your favorite celeb carrying a tiny purse while running errands or for a night out. There's nothing chicer than a mini pastel shoulder purse to add a pop of color to your outfit — except when it's on sale.
This JW PEI vegan leather bag has a croc-embossed pattern and short shoulder strap that can be unhooked and transformed into a wristlet. Don't forget to add your own keychains and tags to personalize it! It's available in eight pastel colors; ranging from beige to light green.
Shop it: JW PEI 90s Shoulder Bag, $29 (was $37), amazon.com
More Prime Day 2021 deals on accessories:
Shop it: BUTABY Rectangle Sunglasses Set of 2, $13 (was $20), amazon.com
Shop it: Lanzom Womens Roll Up Floppy Straw Hat, $22 (was $30), amazon.com
Shop it: 5 Pairs Cubic Zirconia Stud Earrings Set , $9 (was $17), amazon.com
Sign up for a free 30-day Amazon Prime trial and take advantage of the early Prime Day deals right now.
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