Is Canada’s ‘Keek’ the Next Big Thing in social media?

Have you "keeked" out yet?

Keek is a Canadian-invented social networking platform that fuses the brevity of Twitter with user-created video usually served up on YouTube.

The result is bite-sized video clips — no more than 36 seconds in length -- and shared between its growing number of users. The year-old service has been gaining major momentum over the last little while, with more than 2 million new users registered in the last month alone.

It takes less than a minute to shoot and upload a "keek" from a webcam or mobile device, such as a smartphone or tablet, via the official Keek app.

Similar to YouTube, you can see the latest keeks (divided by country, if desired), most viewed (by day, week, month or all time), keeks from people you follow (think Instagram), top 100 users, and other categories. You can read Keekmail (in-app email) or peruse through a list of "klusters," divided into hashtags not unlike trending topics on Twitter. Tap the New Keek button and it launches your iPad, iPhone or iPod touch's camera — and then tap again to begin recording.

Content is hit and miss, however. Some of the most popular videos I viewed included a teenage girl doing a silly dance in her pajamas, while another bikini-clad girl talked to herself in the mirror while playing with her hair. There are ear piercings, a guy sitting on a toilet, gymnastics wipeouts and couples arguing in a car. But with more than 66,000 keeks uploaded daily, there should be something of interest here — and when you find what you like be sure to tap the Heart icon (favourites), leave a comment or record a keekback video reply.

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While there isn't any nudity (that we saw), be aware there is strong profanity in some of the keeks.

Another issue is mandatory registration. Unlike YouTube, you cannot access Keek's videos unless you sign up with your email address or Facebook ID. It's free, and takes less than a minute, but some might have an issue with this.

Overall, though, it's easy to see the appeal of Keek's brief videos and easy sharing capabilities — especially for those with short attention spans.

Yahoo! readers, have you used Keek yet? What do you think? Could it get as popular as Facebook, Twitter, YouTube or Pinterest?