‘Ginny & Georgia’ Producer Critical Content Hires Katie Hash, Promotes Matthew Pickel

EXCLUSIVE: Critical Content, the production company behind Netflix’s Ginny & Georgia and Sylvester Stallone doc Sly, has made some hires and promotions in its creative team.

The SK Global-backed company, which is run by President Jenny Daly, has hired former Dorsey Pictures exec Katie Hash as SVP, Development and promoted Matthew Pickel to SVP, Development and Current.

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Elsewhere, it has hired Ryan Lash as Director of Development.

The trio report to Rob Lobl, EVP, Development.

Hash previously headed the development team at Dorsey Pictures, where she exec produced series including Oxygen’s Accident, Suicide or Murder. She left in 2021. She previously worked at A. Smith and Co. on series including American Ninja Warrior.

Pickel was previously Creative Director for Critical and worked on series including Netflix’s Buy My House and USA Network’s Austin Dillon’s Life in the Fast Lane. He also worked with Daly as Creative Director at T Group Productions on series such as A&E’s Ozzy & Jack’s World Detour and E!’s Very Cavallari.

Lash joins Critical from Gunpowder & Sky, where she worked on music docs such as The Notorious B.I.G. Sky’s The Limit: A VR Concert Experience for Meta Quest and Paramount+’s Sometimes When We Touch.

Critical Content is also behind E!’s Celebrity Game Face with Kevin Hart and Reese Witherspoon and Molly Sims’ Get Organized with the Home Edit for Netflix.

“As we continue to enhance our content pipeline, we’re assembling key players on our team with strengths in varying arenas. This ensures a diverse and distinctive approach to crafting our projects, ultimately reinforcing the high-quality of our content,” said Daly. “Katie, Matt, and Ryan all bring with them extensive work experience and outstanding reputations as content creators.”

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