WhatsApp's Business App Holds Massive Potential

WhatsApp's Business App Holds Massive Potential

WhatsApp now has 50 million users on its WhatsApp Business app. The Facebook (NASDAQ: FB) subsidiary launched the app about two years ago, and it accumulated about 5 million users within the first year. Many businesses moved from the consumer app to the business app to take advantage of the unique tools available in WhatsApp Business, and with more than 2 billion monthly active users, more still could follow.