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Shoppers now have a home improvement option that used to be only for industry types

In some ways, Interiors by Design Gallery hasn’t changed much since Ashley Moore purchased the business from Steve and Vera Robl in 2020, but in other ways, it’s a whole new business.

Moore is having a March 22 grand opening for the business’ new 10,000-square-foot space at 4010 N. Hoover, which is between 37th Street North and K-96. The party is, not so coincidentally, from 4 to 10 p.m.

Previously, the business was on the east side but also had a warehouse downtown.

“Now we’re under one roof,” Moore said. “It’s been a game-changer already.”

About half of the new space is a showroom.

“What we offer and what we do hasn’t changed,” Moore said.

With the new building, it has expanded, though.

Now, in addition to working with builders, real estate agents and designers, Interiors by Design Gallery is open to the public, too.

Moore describes her business as a smaller, local version of Lowe’s and Home Depot.

She sells cabinetry, hardware, window treatments, carpet, and tile and partners with vendors to sell counter tops for residential and commercial use.

“Anything that you can need to finish the interior of a home,” Moore said.

She does staging for model homes as well and has started a division called Refined Furniture Rental within Interiors to rent furniture for others to use.

Moore works with a lot of builders, but she said real estate agents and designers use the gallery, too, to find products for customers. She said she provides “an opportunity for people to come and do business with their clients.”

Opening to the public will create more monetary consistency, Moore said.

“We are there all day anyway.”

Ashley Moore’s Interiors by Design Gallery sells cabinetry, hardware, window treatments, carpet, and tile and partners with vendors to sell counter tops for residential and commercial use.
Ashley Moore’s Interiors by Design Gallery sells cabinetry, hardware, window treatments, carpet, and tile and partners with vendors to sell counter tops for residential and commercial use.

Moore said her business is in an area with a lot of new development along with older houses that need remodeling.

She said she wants to continue to grow but doesn’t envision needing more space.

“We don’t want to get so big that we lose our customer service.”

Moore’s Collective event planning business, which previously was Events and Design by Ashley, also is at the new space. She doesn’t do as many corporate events and weddings as she used to, but Moore said, “A lot of people in town still call.”

That company used to be on the east side, too.

Moore said her business life is much more efficient now with her products organized and ready, especially with all her furniture for staging in a warehouse right next to her showroom.

“It’s the most most amazing thing I’ve ever experienced.”